| PRESS RELEASE - October 16, 2006 |
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FOR IMMEDIATE RELEASE
"We wanted to simplify our website while enabling our customers to place their order online. Our site is tighter on screen with cheerful colour tones that enable a quicker, easier, and ultimately more satisfying surfing experience, " states chief designer Laura Paladino. "Our website is packed with bridal resources and information. It was so important for us to simplify our site without sacrificing the information so relied upon by our customers. I think we've achieved that."
The Laura Paladino website is the recipient of numerous awards specifically attributed to it's professional and easily navigable web design. The latest redesign of the site will feature framed information portals, twenty online invitation collections (including invitation, response card, 2 types of menus, program, direction card, and place card for each collection), easier site navigation, simpler colour/button design scheme, and much more.
“Our aim is to make our website the primary tool for our customers to examine our work, review the options, and place their wedding and/or event invitation and stationery order with us. To that end, we've now enabled prospective customers the ability to view pricing online. If they're still not comfortable placing an order, we even reintroduced sample ordering so our customers will see exactly what they're getting." Paladino also offers her exclusive Thank You Card "Grazie Collection" online as well.
In addition to the newly redesigned website, Laura Paladino also runs an online Wedding Boutique website/webstore where brides can purchase hundreds of different and hard-to-find wedding and bridal essentials and accessories safely and securely directly online. The online Boutique/webstore is accessible through the main Laura Paladino website (www.laurapaladino.com) where more information can also be found.
For more
information, contact: T.905.469.9520
TF.1.866.265.0633
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| PRESS RELEASE - September 5, 2005 |
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FOR IMMEDIATE RELEASE
INVITATION DESIGNER LAURA PALADINO LAUNCHES OWN LINE OF THANK YOU CARDS
“The high demand for Thank You cards that are both simple, yet unreservedly elegant was impossible to ignore. We were determined to offer something special that could match most of our own invitation lines, and also easily function as a stand alone stationery item for anyone in need of elegant Thank You cards,” says Invitation Designer, Laura Paladino.
The first production of cards will come in six distinct shimmering metallic card colours (mint green, cotton candy, ivory, champagne, ruby red, and silver) imprinted with a block or scroll typeface “Thank You” stamped in a matching gold, silver, copper, or burgundy foil. The cards are professionally scored, folded and packaged with matching shimmering metallic envelopes. Paladino hopes to add four additional colours within the next year.
“I’ve designed the [Thank You] cards so that they are timeless and classic, no matter what the occasion,” adds Paladino. “So many gratitude cards currently on the market are event-specific and lack versatility. Our cards are not only versatile; they retain the custom-inspired feel in both superior quality and visual impact.”
“Grazie Collection” Thank You cards are sold in individual packages of twelve with matching envelopes for $22.99 retail. They are currently available exclusively at Laura Paladino Invitation Design. Further information can be found at www.laurapaladino.com
For more
information, contact: Oakville, Ontario, L6L 3E7 T.905.469.9520
F.905.469.6804
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| PRESS RELEASE - February 1, 2005 |
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FOR IMMEDIATE RELEASE
THE NEW “ESTATE INVITATION COLLECTION” JUST ONE HIGHLIGHT OF THE REDESIGNED LAURA PALADINO WEBSITE
Boasting a comprehensive collection of custom-inspired and custom-made invitation ensembles, the new Laura Paladino website is packed with information and features for the discerning bride and stationery enthusiast. Visitors to the website can shop for bridal, wedding, general gift and stationery products online via the secure shopping cart. Additionally, the website features a vast resource section that contains FAQ’s, wording examples, and a dozen articles written by Laura Paladino covering all aspects of invitation trends, terminology, and tips.
The new site also features a ‘sneak-peek’ at Laura Paladino’s custom Estate Collection featuring some stunning and original invitation creations. Previous versions of the Laura Paladino website have won prominent website awards for design, content, layout, and navigation.
Laura Paladino began her business with her husband, Andrew Kicak, in 2001 as an exclusively online wedding and invitation shop. In October 2003, Paladino and Kicak launched the Laura Paladino Gift Boutique & Invitation Studio in Oakville, Ontario. Directions, hours, and appointment request instructions can be found online at www.laurapaladino.com.
For more
information, contact: Oakville, Ontario, L6L 3E7 T.905.469.9520
F.905.469.6804
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| PRESS RELEASE - January 12, 2005 |
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FOR IMMEDIATE RELEASE
LAURA PALADINO INVITATIONS AND IRIS CAKE COLLECTION FORM STRATEGIC PARTNERSHIP TO OFFER UNIQUE SERVICE TO BRIDES
“It’s a natural fit. We’ve both been huge fans of each other’s work. This is a perfect way to offer added value to our clients in an original way” states Paladino. In addition to on-site cake tastings, Laura Paladino and Iris Segal will also be providing combined information packages to those visiting their booths at a number of Bridal Shows this January from Toronto to across south western Ontario.
The initial dates for cake tastings will be January 29, February 6, March 20, and April 10. Additional dates may follow. Brides can reserve places at the complimentary cake tastings by contacting Laura Paladino Invitation Design or Iris Cake Collection by phone, online form, fax, or email.
Iris Segal is one of the world's top cake designers with more than 16 years of experience as a pastry chef and artist. Trained in London, England, Iris has baked cakes for the Prime Minister, ambassadors, newspapers, TV shows, and customers all over the world.
Laura Paladino began her business with her husband, Andrew Kicak, in 2001 as an exclusively online wedding and invitation studio. In October 2003, Paladino and Kicak launched the award-winning Laura Paladino Gift Boutique & Invitation Studio in Oakville, Ontario. Directions, hours, and appointment request instructions can be found online at www.laurapaladino.com.
For more
information, contact: Oakville, Ontario, L6L 3E7 T.905.469.9520
F.905.469.6804
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| PRESS RELEASE - September 1, 2004 |
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FOR IMMEDIATE RELEASE
The Laura Paladino Gift Boutique & Invitation Studio won top awards in three separate categories: “Best New Store”, “Best Invitations/Stationery”, and “Best Bridal Shop”.
“We’re really thrilled and honoured with this accomplishment,” Paladino adds, “We’ve worked hard to create a cozy environment designed for optimum relaxation and bridal de-stressing.” The Laura Paladino Gift Boutique & Invitation Studio is divided into two customer areas. The boutique area features wedding, event, and giftware products, while the consultation area features oversized couches, a refreshment tray, soft lighting, and inspiring décor to optimize the bride’s custom invitation selection experience.
“People get really energized and excited about their invitations. They want an invitation that truly reflects their own individual personality and style. For us to be a part of their dream day is a privilege and an honour.”
Laura
Paladino began her business with her husband, Andrew Kicak, in 2001 as an
exclusively online wedding and invitation shop. In October 2003, Paladino
and Kicak launched the Laura Paladino Gift Boutique & Invitation Studio
in Oakville, Ontario.
For more
information, contact: Oakville, Ontario, L6L 3E7 T.905.469.9520
F.905.469.6804
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